marketing checklist
New Business Digital Marketing Checklist for Beginners

Starting a new business requires many things… But most importantly it needs customers. To get customers, your business needs to have a strong online presence. This guide is designed for beginners. It will point you in the right direction of…

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How to Reduce Facebook CPA by 37% Using GIFs

Did you know that Facebook allows brands to create ads with GIFs?   Autopilot decided to split test this: use a GIF showcasing their product against their current video ads with royalty free music.   You may find the result…

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